This event was held on: 7
th February 2007 at The Fairmont Dubai – Palm 5 Conference Room, 33rd Floor
The challenges in achieving a balance between sales, revenue management and inventory to support the customer relationship are increasing. Now bring into the equation the requirement for a hotel to personalise and understand the customer experience, in order to maximise profits whilst reducing costs, and you have a recipe for confusion on where to invest next.
The need for adept hotel distribution in a buoyant and demanding market supported by technology is causing properties to rethink strategies in this important arena of hospitality.
This interactive forum aims to provide insights into some of these challenges and how they can be overcome. Keynote speeches and panels will allow delegates to interact with industry specialists stimulating debate, ideas and action.